Market Research Finds that Working with Local, Independently Owned Work Uniform Supplier Offers Many Advantages
Don’t take our word for it, take a look at what the market is saying. New market research shows how local and independently owned are the clear choice for your work uniform and textile rental needs.
The graphs below illustrate these findings when Market Measurement, Inc., an independent market research firm, asked companies renting uniforms from local and national textile rental suppliers, who they felt would provide:
- Fairer billing
- Better product quality
- Higher quality service personnel
- Offer better value for the cost
Local, independently owned and operated textile rental companies won by a significant margin.
The research firm, in a follow-up study, also asked companies that rent uniforms and had recently switched their supplier to rate their experience after the change. The study found companies that switched to a local independent textile rental supplier from a national chain were more likely to say that their new supplier exceeded their expectations in the area of service.
Local Service = Satisfied Service
Fact: one of the best indicators of showing overall satisfaction is the likelihood of a contract renewal. 74% of customers using an independently-owned launderer today would “absolutely renew” their uniform contract in the next few months, compared to 52% currently using national chains.
LIKELIHOOD OF UNIFORM RENTAL CONTRACT RENEWAL
Bigger is NOT Better
Fact: the study confirms local, independently owned textile rental companies exceed expectations and outperform national chains.
RATE UNIFORM RENTAL SUPPLIER EXCELLENT, VERY GOOD OR GOOD
(Use Local, Independently-Owned Supplier)
Local Independents Exceeded Expectations
Fact: companies that switched from a national chain to a local independent stated their service needs were met or exceeded.
UNIFORM RENTAL SWITCHERS RATE NEW LAUNDERER AS PERFORMING “BETTER THAN EXPECTED”
The Message Is Clear
Leave managing your image to the professionals. Your local, independent textile rental company: The Roscoe Company, serving the entire Chicago metro area and Northern Illinois; Kenosha, Milwaukee and Southern Wisconsin; and Hammond, Gary and Northwest Indiana.
What are you waiting for? Sign the Declaration of Independents today by talking with us today.